WILSON SPORTING GOODS
CLASH V3
World Tennis Champions Maria Sakkari, Ajla Tomljanovic and Borna Coric compete in this visually stunning spot for the Wilson Ultra v4 . Wilson commissioned me to direct and produce a campaign that showcased the power and beauty of this racquet. To symbolize beauty and power, we juxtaposed two environments that embodied these themes, the desert and the court. We strategically matched cut each player from the desert to the court with a mixture of slow-mo and real time to showcase these two-sided parallels.
Client
Wilson Sporting Goods
Director
Garrett Marks
Global Marketing Director
Katie Fetting
Creative Director
Tim McCaffrey
Marketing Directors
Patrick Kuhle, Jessica Willis
Executive Producer
M.E. Barker
DP
Nic McClean
AC
Hayden Warner
Gaffer
Kevin Kewley
Editor
Phillip Long, Garrett Marks
Color
Chris Medina
Sound Mix
Bobb Barito @ Forager